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MarTech 2025: Navigating the Complex Landscape of Tools & Platforms – Because More Tools ≠ More Results
Once upon a time, marketing technology was simple—an email platform, a CRM, and maybe a website that loaded in under a minute. Fast...

Kunal Dhingra | Ceresphere Consulting
7 min read


AI in BFSI: Real-World Use Cases Changing the Game – Because “Manual Paperwork” Sounds Like a Horror Story
Let’s talk banks, finance, insurance—and how AI is quietly transforming these industries from legacy dinosaurs into sleek, data-driven...

Kunal Dhingra | Ceresphere Consulting
4 min read


Why CX Is the New Brand Strategy – Because Nobody Has Patience for Bad Service Anymore
Welcome to the era where customers expect brands to be mind-readers. No, really—if a website loads too slowly, they’re gone. If customer...

Kunal Dhingra | Ceresphere Consulting
4 min read


Design Thinking Meets Digital Strategy: A Blueprint for Innovation – Because “Guesswork” Isn’t a Growth Plan
Why Design Thinking and Digital Strategy Belong in the Same Room Let’s be honest—digital strategy without design thinking is like...

Kunal Dhingra | Ceresphere Consulting
5 min read


Using Predictive Analytics to Supercharge Your Sales Funnel – Because Guesswork Belongs in Gambling, Not Business
Selling used to be a mix of gut feelings, relentless cold calls, and hoping that prospects magically converted. Fast-forward to today,...

Kunal Dhingra | Ceresphere Consulting
4 min read


The Rise of Autonomous MarTech: What It Means for CMOs – Because AI Just Became Your Smartest Intern
Marketing used to be a blend of creative brainstorming, spreadsheet wrangling, and endless campaign tweaks. It was equal parts art and...

Kunal Dhingra | Ceresphere Consulting
4 min read


How Generative AI Is Changing Marketing Content Forever – Because Copywriters Deserve a Lunch Break
Generative AI Is Changing Marketing—But Writers Still Hold the Pen Marketing content is undergoing a seismic shift. Generative AI has...

Kunal Dhingra | Ceresphere Consulting
5 min read


Reducing Operational Redundancies in Manufacturing with AI & Automation – Because “That’s How We’ve Always Done It” Isn’t a Strategy
Let's be honest, we've all been there. You walk into a manufacturing plant, and you see a process so convoluted, so seemingly illogical,...

Kunal Dhingra | Ceresphere Consulting
8 min read


Digital Twins: Building Virtual Factories to Boost Efficiency – Because Guesswork Shouldn’t Be a Business Model
Imagine being able to test, optimize, and troubleshoot your factory—without actually touching a single machine. That’s not some sci-fi...

Kunal Dhingra | Ceresphere Consulting
4 min read


Why Manufacturing Needs a Data-First Culture to Compete – Because Guesswork is Not a Business Strategy
Let’s talk manufacturing, competitiveness, and why “gut-feel decisions” should stay in the past. Imagine running a factory where orders...

Kunal Dhingra | Ceresphere Consulting
4 min read
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